Zoo Digital Publishing

From Audiovisual Identity Database


ZOO Digital was a UK based publisher of budget priced console and PC games, as well DVD games. The company was founded in 2000 as Digital Sales by Barry Hatch, who had previously worked in Sales at Gremlin. The following year the company would be renamed to Digital Worldwide. In June 2002, Digital Worldwide was acquired by the ZOO Digital Group and was renamed ZOO Digital Publishing. On March 2004 the company acquired UK developer Hothouse Creations. On April 5th 2006, ZOO Digital Group announced that it was pulling out of the video game market, choosing instead to focus on interactive DVD content. Developer Hothouse was shut down and ZOO Digital Publishing was renamed to ZOO Interactive Video. All of ZOO Digital Group's video game related assets were sold to Barry Hatch for £250,000 and he would immediately re-establish ZOO Digital Publishing as an independent company. Despite the change in focus, ZOO Interactive Video would be closed on October 2006 following disappointing financial performance. After the closure, ZOO Digital Group's founder Ian Stewart would join Barry Hatch at the newly independent company. Despite no longer being in business, the now dormant company has been renamed multiple times by ZOO Digital Group.

Digital Sales


Logo: On a white background, there is the yellow/orange gradient text "digital" in a strange font made of ovals. The "g" is much larger than the rest of the word, and a star dons the top of it. A cornflower blue oval is seen behind it.

Technique: None.

Music/Sounds: None.

Availability: Very rare. Only seen on UK prints of Midnight Club: Street Racing for Game Boy Advance.

Zoo Digital Publishing

1st Logo (2002-2006)

Logo: On a white or black background, the green outlined text "ZOO" is seen.


  • "Digital Publishing" may be seen below the logo as well.
  • An animated version exist. A green square blinks on a black background before it starts tracing the outside outline of the Zoo text. When it finishes, it bounces off the top of the text and falls to the ground, splattering away as the inside parts of "ZOO" fade in. The camera zooms in through the 1st O.

Technique: None.

Music/Sounds: None. Chiptune sounds for the animated version.

Availability: Common in the UK. Seen on most of their products they distributed.

2nd Logo (2006-2008)

Logo: On a white background, the same "ZOO" text from before is seen, but in orange with a black outline. Below it is "Digital Publishing" and their motto "GAMES PEOPLE PLAY" in orange with a right arrow on the left.

Technique: None.

Music/Sounds: None.

Availability: Same as before.

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