Warner Alliance Home Video

From Audiovisual Identity Database

Descriptions by
Sagan Blob

Captures by
Doctorine Dark

Editions by
CampingRamen, MK700 and CooleyBoy10

Video captures courtesy of
Broken Saw


Warner Alliance was a religious music division owned by Warner Music Group, which operated until 1998, when Warner purchased Word Entertainment.

(Mid 1990s-1998)

Warner Alliance Home Video (1995).png

Logo: We see a countdown from 7 to 3 occur on a background that changes rapidly. In order, the background changes to:

  • A compass on flowers,
  • A sunflower on denim jeans,
  • A baseball on what appears to be a clock,
  • A seashell on a plastic cloth background of stylized "WA"s,
  • A pinecone on some cloth,
  • A clock on the Creation of Adam painting by Italian artist Michelangelo.
  • A plate on either wood or an abstract brown painting,
  • A tennis ball on blue silk,
  • A coin on quilt,
  • A film reel on water,
  • A power socket on a decorative blanket,
  • A peppermint on wheat,
  • The top of a soda can on a blue background of more of the "WA" design,
  • A cut lemon on an abstract background,
  • Earth on fur,
  • A pink flower on a green background of wire,
  • The WB shield on a repeated series of a woman's face,
  • A stop sign on a river,
  • The back of a buffalo quarter on the same seashell background,
  • Finally, a clock on another painting.

After this happens, we cut to a black screen, where the text "WARNER ALLIANCE" is seen sandwiched between two thin white lines. Above it is the stylized "WA", now in crimson, which zooms in slightly. Then, the stenciled text "HOME VIDEO" spins in underneath.

FX/SFX: The transitions, the zoom, and the slides.

Music/Sounds: A male chorus singing "Moving closer to the middle of the frame!". When they reach the word "frame", we hear a low synth sound, along with the chimes of church bells. This is taken from the song "Cash Cow" by Steve Taylor. On rare occasions, a jazz tune would play instead.

Availability: Extremely rare. Seen on some Christian tapes from the company, including the VHS release of The Bible Collection: Jacob.

Legacy: This logo has a pretty unique visual style, for better or worse, since its odd music and animation have been known to jar some viewers.

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