Television Española

From Audiovisual Identity Database

Compiled by

1st (known) Logo (1956-1960)

TVE Logo 1956.jpg

Logo: we see a transmission antenna on a globe (same as RKO). We see transmission waves running across the screen. Finally we see the giant word TVE approaching the screen, completing the logo.

Technique: 2d animation

Music/Sounds: An orchestra tune

Availability: Extinct.

2nd (known) Logo (1977-1982)

Logo: We see multiple copies of the text "tve" in a rainbow-colored font sliding down from the top, changing perspective when they come to the center of the screen.

Technique: The text sliding.

Music/Sounds: An ominous synth tune that begins with solemn bells and segues into a synth-accordion type theme.

Availability: Extinct.

3rd (known) Logo (1982-1988)

Logo: We see a blue ball zoom out. After this, four blue or pink parallelograms come from corners of the screen. Once these parallelograms assemble, the object (which looks somewhat like an eye) rotates a bit. The text "tve1" (with the "1" having the same color as the parallelograms) trails down from above to below the eye structure.

Variant: There was a short variant which consisted of just the logo zooming out and spinning. A clock appeared below.

Technique: CGI animation.

Music/Sounds: A bouncy, unfitting harpsichord tune with rumbling sounds. This is an excerpt from V Sonata for Harpsichord "Allegro" by José Ferrer Beltrán, a Spanish organist.

Music/Sounds/Variants: There would be different themes used for the short variant, for example, the theme from the previous logo.

Availability: Extinct.

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