Signboard Hill Productions

From Audiovisual Identity Database

Compiled by


Signboard Hill Productions was originally formed in February 1992 by Hallmark Cards, who also operated the popular TV program Hallmark Hall of Fame, who had its namesake production company. In 1994, it was merged with RHI Entertainment, who co-produced movies with Signboard Hill to form Hallmark Entertainment. The company went defunct in 1998, and it was folded into Hallmark as an in-name only unit. Most of the Signboard Hill library were owned by Halcyon Studios, although Crown Media had retained its Signboard Hill-produced movies when airing on Hallmark Hall of Fame.

(October 1992-January 18, 1998)

Logo: On a black background, we see a stylized billboard with a outline of the hill over it. Below it was the text "SIGNBAORD HILL" in a Michalangelo font and the word "PRODUCTIONS", also in spaced-out letters.


  • Starting in 1996, a byline "A Division of Hallmark Entertainment" appears under the logo.
  • Sometimes, the logo was in-credit.
  • Depending on the film, this would either be yellow, light blue, orange or white.
  • On the company's first film, An American Story, only the text would be seen.
  • On Blind Spot, the word "PRODUCTIONS" is larger.
  • On A Place for Annie, the text "IN ASSOCIATION WITH" is shown below the logo.

Technique: None.

Music/Sounds: None or the closing theme. CBS airings used a generic theme starting in 1994.

Availability: Seen at the end of A Promise Kept: The Oksana Baiui Story, followed by the 1994 Hallmark Entertainment logo. Also seen at the end of other TV movies produced by the company, most notably A Place for Annie, The Canterville Ghost and A Horse for Danny. On recent prints of Timepiece, the logo and The Polson Company logo would be plastered by the Sonar Entertainment logo.

Signboard Hill Productions
RHI Entertainment
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