PolyGram Records Ltd. (Hong Kong)

From Audiovisual Identity Database

Descriptions by
Logohub, Davidthelogohunter

Captures by


Originally founded in 1957 as Diamond Records, and later known as Polydor Records (Hong Kong) in 1971 and PolyGram Records Ltd. (Hong Kong) in 1979, they launched the careers of several famous Cantonese singers such as Sam Hui, Alan Tam, Jacky Cheung, Hacken Lee, Priscilla Chan and others. In 1999, when Universal Music Group acquired PolyGram Records, PolyGram Records Ltd. (Hong Kong) was renamed to Universal Music Limited and later Universal Music Hong Kong.

1st Logo (1990-1999)

Opening Logo: On a black background, we see the following:


with the PolyGram logo (the word "PolyGram" underlined in red) under it. If you look closely, the red line is animated (a line of red dots that continuously move leftwards).

Closing Logo: At the end of the program, we see the PolyGram logo on a black background. Below is a copyright tag that reads:

℗ & © [YEAR] PolyGram Records Ltd., Hong Kong.
Marketed by PolyGram Records Ltd.,
Hong Kong/Singapore/Malaysia.

Variants (Opening Logo):

  • On early releases, the logo is in white and the text is in a different font.
  • On later releases, the PolyGram logo and text are smaller.
  • On the Alan Tam in concert '91 Laserdisc, the logo is on a metallic background. The text is in a different font and the PolyGram text is colored in black.
  • On early Hacken Lee karaoke Laserdiscs, the logo is in dark blue.

Variants (Closing Logo):

  • On Taurus Records releases, the Taurus Records logo appears next to the PolyGram logo. The copyright notice is in light blue.
  • Sometimes, the logo and copyright text are smaller.
  • A variant exists, where the copyright text and the PolyGram logo text are in a bolder font.
  • A variant exists, where the logo is on a grey background.

Technique: Simple 2D animation.

Music/Sounds: None.

Availability: Can be found on most of their karaoke Laserdisc and VHS releases. The blue logo variant can only be found on Hacken Lee karaoke Laserdisc releses.

2nd Logo (1992?-1998)

Logo: On a yellow background, two small sparks of light write the text "PolyGram" in a cream-colored font. The text then turns 3D and bevels out. Two sparks of light then appear and spread out to form the red line underneath (also animated similar to the last logo).

Technique: Early computer animation.

Music/Sounds: A synthesized fanfare.

Availability: Can be found on their later releases, used together with the 1st logo.

3rd Logo (1998-2001)

Logo: On a starry purple gradient background (resembling Space), a bunch of 3D letters spin and fly around the screen. While this happens, stars can be seen passing through from the top left, top right, and below the screen on the left. The letters then come together to form the word “PolyGram”. A ball of light comes from the right side of the screen and starts spinning clockwise around the text in a spiral motion until it gets to the “P”. The ball of light stops spinning and then draws a red line below the “PolyGram” text.

Technique: Computer animation.

Music/Sounds: A synthesized fanfare.

Availability: Rare. Appers on very late releases from the company.

PolyGram Records Ltd. (Hong Kong)
Universal Music Hong Kong
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