NBC On Demand

From Audiovisual Identity Database

Credits
Descriptions by
Muzzarino, ifyoudarethenpizzait

Captures by
Muzzarino

Video captures courtesy of
Lindsay's Classic Warehouse

Background

NBC On Demand is NBC's VOD service.

1st Logo (2008-2011)

Logo: Inside a studio, we see the NBC peacock emerging. Three of its feathers light up to the tune of the NBC chimes. After that, a blue peacock turns into place at the middle of the screen. A circle with a play symbol appears, and it slides to the left as the text "OnDemand" reveals itself. The logo slightly zooms in.

Trivia: This logo was based on the NBC 2008-09 on air look, "Chime In".

Technique: CGI.

Music/Sounds: The NBC chimes are heard first, then whooshes as the peacock moves.

Availability: Extinct.

2nd Logo (2011-2013)

Logo: It starts with a film countdown, then we see the 1953 NBC "Xylophone" logo. When the mallet bangs the xylophone, it forms into the 1975 NBC "N" logo, then the 1979 Proud N logo appeared when the peacock feathers blooming out. Now the Laramie peacock is showing, then it morphs into the 1943 NBC "Microphone" logo while a line draws the 1958 NBC "Snake" logo, followed by a 3D glass version of the current NBC logo, and the "OnDemand" text slides.

Technique: CGI.

Music/Sounds: A upbeat music with the NBC chimes at the end.

Availability: Extinct.

Final Note: Starting in 2013, NBC On Demand programs now use the NBC ID.

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