Motorola Teleprograms

From Audiovisual Identity Database

Video captures courtesy of
Broken Saw

1st Logo (1970-1974)

Logo: On a black background, multiple stretched and striped light blue and mint green shapes compresses into the center. After a few seconds, partially colored text stretches in from underneath, forming "MOTOROLA TELEPROGRAM CENTER". Then, three white shapes with two half circles on the left and right flips and turn into a circle containing a stylized "M".

Technique: Scanimate animation.

Music/Sounds: A high-pitched warbling sound followed by a series of repetitive synthesized beeps that ends with a higher-pitched set of notes.

Availability: Seen on For Medicinal Purposes Only.

2nd Logo (1974-1978)

Motorola Teleprograms (1975).png

Logo: On a black background, we see red, quick flashes of the Motorola logo, zooming in and out. After it stops, the Motorola logo is now silver and placed on top, and the words underneath, "MOTOROLA TELEPROGRAMS INC. Presents." They zoom in and stop.

Technique: Camera-controlled animation.

Music/Sounds: The strings and a flute play quickly, and then hold a note. This is actually the beginning of "Jupiter, the Bringer of Jollity" from Gustav Holst's "The Planets".

Availability: Seen on the educational films, ...So I Took It! and Ambush Tool of Terror.

3rd Logo (1978-1979)

Motorola Teleprograms (1979).png

Logo: On a black background, we see the white words, "MOTOROLA" and "Teleprograms Inc.," followed by a duplication of outlined rainbow words. Then, a Motorola symbol is placed next to the word "MOTOROLA", also followed by a rainbow trail. Then, a light blue word fades in on top of "MOTOROLA," reading, "A Presentation of."

Technique: Possibly Scanimate animation.

Music/Sounds: None.

Availability: Seen on Shooting Decisions and Double Jeopardy.

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