Georgia Public Broadcasting

From Audiovisual Identity Database

Credits
Editions by
Kris Starring, Jacob Goff, MariluHennerArtist45 and Michael Bass

Background

Georgia Public Broadcasting is the statewide PBS affiliate located in Georgia. The headquarters are located in Atlanta, where the flagship station WGTV is located. It started in 1960 as "Georgia Educational Television" to make educational and instructional shows. In 1970, it changed its name to "Georgia Public Television" (GPTV), although the "Georgia Educational Television Network" brand ran concurrently with the new name until the late 70s. In 1984, the company entered radio business for the first time. In January 2004, GPTV was rebranded to the name of its parent organization, Georgia Public Broadcasting (GPB).


Georgia Public Television


Georgia Public Broadcasting


Georgia Public Television

1st Logo (1970-1978?)

Logo: On a black background, a white circle fades in in the center of the screen. The circle begins to rotate counterclockwise, gradually "unfolding" into three separate circles, each which fill in from the center with a color. One circle becomes red, one becomes blue, and one becomes green. As the circles continue to spin, a yellow circle with three holes cut out of it at the edges fades in in the foreground, first appearing extremely close to the screen, but then zooming out to the point where the circle‘s holes are equal in size to the spinning circles, while spinning in a clockwise direction. The circles and the yellow shape continue to spin in opposite directions, coming to a stop when they lock together and the red circle is in the top hole, the blue circle is in the bottom-left hole, and the green circle is in the bottom-right hole. The finished logo resembles an abstract film cylinder.

Trivia: This logo was originally used as a color ID before being recycled as the company's main logo.

Technique: Likely done with cel animation for the colored circles and early computer animation or Scanimate for the yellow circle.

Music/Sounds: A slow, rather somber piece featuring a celesta, strings, and a harp flourish at the end. As the yellow cutout zooms out, an male announcer says one of two things:

  • Original variant: "The Georgia Educational Television Network presents the following program... in color."
  • Later variant: "The following program is a presentation of the Georgia Educational Television Network." A different announcer is used here.

Availability: Extinct. This logo was spotted on a recording of an episode of Down Home Georgia Music. It is unknown at this time what other shows may have had this logo.

2nd Logo (1978?-1984)

Logo: A blue circle zooms out on a red background. As it heads for the bottom left of the screen and eventually stops, the red background zooms out, and we see that it is actually a red circle on a green background. The red circle continues to zoom out until it plasters itself to the top right of the blue circle. When the green background zooms out, it reveals itself as a green circle on a yellow background. The green circle places itself to the right of the blue one. The yellow background zooms out, which is actually a yellow circle on a black background. As it zooms out, goes behind all the other circles, and stops, it reveals the words "GEORGIA PUBLIC TELEVISION" (in ITC Serif Gothic font) at the bottom of the screen. The logo looks like an abstract film cylinder at the end.

Variant: An in-credit version was seen on some shows.

Technique: Cel animation.

Music/Sounds: An ascending trumpet fanfare with a strange synth note at the end, though sometimes the opening theme of the show is used.

Music/Sounds Variant: Sometimes, a female announcer states over the regular music, "Georgia Public Television wishes to thank the following for investing in primetime programming excellence..."

Availability: Extinct. As well as being used as a local ID, it was seen on shows like Lawmakers, and some TV specials, like Langston!. These shows are long gone from TV, though there may be a slight chance of it appearing on old prints.

3rd Logo (1983-1989)

Logo: On a dark blue background, we see a giant 3D cylinder with three holes cut out of it (likely to represent a filmreel or a tube where colors shoot out of the holes to create a color picture on a TV screen). It looks like the cylinder from the last logo, except it's white. The cylinder spins while "Georgia Public Television" in a gray chrome Friz Quadrata font zooms in from the top-left of the screen. 3 lasers of red, green, and blue zap through the holes, filling them with their respective colors. The cylinder becomes a 2D circle, resting to the right of "Public". The logo shines a little before fading to black.

Variants:

  • A long version with much slower animation, the text zooming out from the center-right instead of in from the top-left, and a female announcer speaking the station's city and channel number with the station's call sign appearing at the lower right corner was used as a local ID. The logo sparkles a bit after that.
    • Another version of this exists where the announcer is omitted and the text zooms in as normal.
  • There is a still version on a black background.

Technique: Primitive CGI.

Music/Sounds: A loud synth drone, followed by a two-note chime tune. A couple whooshes and a synthpop-like jingle play in the long version after that.

Availability: Rare. If GPT programming from the time is ever re-ran, it can be seen. Also seen on some home video releases, like the Video Treasures release of Messiah.

4th Logo (1989-2000)

Logo: On a dark, cloudy background, we see "GPTV" in a futuristic font. Below it is the ext "Georgia Public Television", in silver. "Television" is on the bottom of the other two words.

Variants:

  • When used locally, it had extra animation:
    • 1989-1994: On the same background, many orbs carve a glass "GPTV" while leaving streaks. The letters "GPTV" zoom in. A dot suddenly draws out "Bringing You The Best", colored red. The station call sign and number appears below.
    • 1992-2000: On the same background as before, we see some glowing orbs drawing out the letters "GPTV". The call signs and their stations appear below. They all form one dot to draw out the words "Bringing You The Best".
  • Sometimes on a purple background with revolving squares, triangles, and circles, the words "GEORGIA PUBLIC TELEVISION" zoom out to the middle. It then fades to the GPTV logo and the words "Bringing You The Best" zoom out one by one into the space below.
  • There was also an extended version seen at sign on and sign off that had "GPTV" by itself and included an extended run-through of GPTV's stations with each call sign sliding (like some closing credits), which likewise closes with the "Bringing You The Best" tagline.

Technique: CGI animation by Jay Cordova at Television by Design.

Music/Sounds: A somewhat loud 4-note orchestral fanfare.

Music/Sounds Variants:

  • Local versions used different music:
    • 1989-1994: An orchestrated fanfare with horns and strings. A female announcer says "Bringing you the best, GPTV on Channel (number of Channel), (station call sign letters), (location of station).
    • 1992-2000: A synthesized orchestral piece plays throughout the logo, which was GPTV's theme at the time. An announcer would say over the logo, "This is Georgia Public Television, a nine station network serving all of Georgia. GPTV, Bringing you the best.".
  • On the variant, a very Starmaker-esque synthesized news theme plays throughout.

Availability: Uncommon. This was used for quite a while. Seen on programming from the time.

5th Logo (2000-200?)

Logo: We see the letters "GPTV" in an italicized silver or dodger blue futuristic font zoom out together and spread out over a background of cascading purple, blue, orange, and white shapes. The call signs and city licenses for all of GPTV's stations and transmitter sites briefly appear underneath the GPTV logo. The call information fades out and the words "Bringing You The Best" zoom out one by one into the space below.

Technique: CGI animation.

Music/Sounds: The 1992 GPTV music.

Availability: Extinct.

6th Logo (200?-2004)

Logo: Over a background of indigo shadows, we see "GPTV" with the PBS logo next to it rotate to the left and zoom out to the top. Below is "MEMBER SUPPORTED" in white and tilted. It fades and stretches out and the stacked words "Georgia Public Television" zoom out one by one. "Bringing You the Best" zooms in, arranged in the same manner.

Technique: Computer animation.

Music/Sounds: Either the music from before, or the piano tune from the next logo.

Availability: Extinct.

Georgia Public Broadcasting

1st Logo (2004-2010)

Logo: In 2.35:1, on the same background for CPB's current logo (which is basically the 2002 PBS background, only tinted in scarlet), "Georgia Public Broadcasting" in blue zooms out word-by-word and then "Television | Radio | Education" appears via a shining effect. All this is behind a transparent glass square.

Variant: As a local ID, the current GPB logo zooms out, consisting of the violet words "GPB" with four blue curved lines to the left of it and the PBS logo on the right. The station numbers appear at the bottom of the screen and there is a shine on the logo. It is 16:9 fullscreen here.

Technique: Computer animation.

Music/Sounds: A quiet piano tune.

Availability: Extinct for the local ID, rare for the production variant. Probably seen on programming during the time.

2nd Logo (2010-2015)

Logo: On a violet background with a swirl, a filmstrip spins many times until it is close enough. A small spotlight shines near the top right corner. The letters "GPB" in white, each blur out in order. Finally, the GPB logo rotates and "ORIGINAL PRODUCTIONS" zooms out.

Technique: CGI animation.

Music/Sounds: A tribal tune with an announcer says "This has been a GPB original production."

Availability: Common. Seen on programming from the time.

3rd Logo (2015-)

Logo:

  • Opening: We zoom out from a screen showing various filmstrip scratches which then shows the GPB logo and shows film scratched again, where we zoom out enough to see 3 screens showing "ORIGINAL PRODUCTION", then "PRODUCTION START", which is stacked, and then a countdown as we pan to the right, where the GPB logo is revealed. Below is "ORIGINAL PRODUCTION".
  • Closing: Same as the opening, but "THIS HAS BEEN A" is added above "ORIGINAL PRODUCTION" in the first half and "PRODUCTION START" is replaced with "PRODUCTION END".

Technique: A mix of live-action and computer animation.

Music/Sounds: Film reel sounds, which is then followed by a piano tune.

Availability: Current. Seen on When Georgia Howled: Sherman on the March.

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