From Audiovisual Identity Database

Descriptions by
Sagan Blob, Lyfe, naxo-olé and rj4712

Captures by
Supermarty-o and naxo-olé

Editions by
naxo-olé, iheartparamount and others

Video captures courtesy of
Sagan Bob


Fabrica is a communications research centre, film studio and school based in Treviso, Veneto, Italy. It is part of the Benetton Group, owner of the United Colors of Benetton clothing line.

(March 31, 2000-)

Logo: We see an extreme close-up of a black-toned face, along with the white text "FABRICA" below its closed eyes. Suddenly, it opens its eyes (blue-green on the left, very dark brown on the right), revealing almost cat-like pupils. In fact, the pupils are actually covered by a black bar in the middle of a blue screen (all that supposed to be a window), reflected on the eyes, mostly clearly seen on the left eye, giving off the illusion of the vertical slit pupils. The face show us its eyes for a few seconds, until it closes it's eyes again.


  • In the opening of Aral, Fishing in an Invisible Sea and Deragliamenti, the logo cuts to black after the face opens his eyes. After the closing credits, the logo begins with the face with the open eyes, being closed. In addition, the logo is brighter.
  • An open-matte version exists.

Technique: Live-action.

Music/Sounds: None. On the film Guo Nian Hui Jia, a snare-like instrument is heard.

Availability: First seen on the Chinese film Guo Nian Hui Jia (Seventeen Years). Also seen on the 2001 Bosnian film No Man's Land, Secret Ballot, Fararishtay kifti rost, Adanggaman,and Deragliamenti.

Legacy: The logo is infamous for its overall creepy nature, with the unfriendly-looking eyes, the darkness and (in most cases) its lack of music.

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