Epic Music Video

From Audiovisual Identity Database

Credits
Logo captures by
LogoAshbyroad and PM pinter


Video captures courtesy of
Remotely Controlled, ADR Clothing and EnormousRat

Background

Epic Music Video is the music video and home entertainment division of Epic Records, a subsidiary of Sony Music Entertainment.

1st Logo (1991-1998)

Nicknames: “Microphone", "Blue Bars"

Logo: On a black background, three blue bars and a gray microphone fly from all over and stop in the center, forming the Epic Records logo from the time. “epic music video” fades in below.

FX/SFX: The logo parts joining together.

Music/Sounds: A loud explosion sound.

Music/Sounds Variant: On the VHS version of Michael Jackson: Video Greatest Hits - History, it uses the closing song "Heal the World (7" Edit)".

Availability: Rare. Appeared on VHS releases from this period. It may show up on early DVDs as well.

Editor's Note: The sudden appearance of the logo and the sounds might startle unexpected viewers.

2nd Logo (1998-2010)

Nickname: "Sunburst"

Logo: On a black background, there are several brown boxes emitting light beams from left and right. The camera moves forward, then rotates to the left and eases back to reveal the boxes are part of a chain forming an oval. In the middle is a silver zeppelin-like metallic object spinning. The structure reflects the light. The camera goes down and a small fireball erupts from the structure. The camera moves to the bottom and another fireball appears. It then continues to the front which shows the object saying "EPIC". The logo eases back in the middle, then lights flash through it and it glows. A black light surges through the other lights rapidly and one-by-one. Then at the bottom, "epic music video" shines itself on. The gold box glows around the company name to border it. It looks like the Epic Records' then-current "Sunburst" logo.

FX/SFX: The lights, the structure, the fireballs. All CGI.

Music/Sounds: Sounds of ominous whooshes and electricity crackling. Explosions are heard on the fireballs, and when the black light surges, a surging noise is heard.

Availability: Seen on releases from Epic Music Video, such as Michael Jackson: Number Ones, Audioslave, Pearl Jam Live at the Garden, and Israel and New Breed: Live From Another Level.

Editor's Note: None.

3rd Logo (2006-2011)

Nickname: "Epic Script"

Logo: On a black background, purple and orange lights flash. Then it backs up as "Epic" writes itself in in blue and tan. Light flashes as it writes. When it gets to the "c", it draws a streak underneath and then black bordering appears with white around it.

FX/SFX: The lights, "Epic" writing itself in.

Music/Sounds: Whooshes are heard as the logo writes itself in.

Availability: Seen on Epic Music Video releases from 2006-2011. Although the company revived this logo in 2015 as a corporate brand, it hasn't appeared on any video releases since.

Editor's Note: None.

4th Logo (2011-2015)

Logo: On a white background, the stylized text "epic" fades in, then fades out.

FX/SFX: The fade in and out.

Music/Sounds: None.

Availability: Seen on releases from Epic Music Video between 2011-2015.

Editor's Note: None.

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