Entertainment One

From Audiovisual Identity Database

Descriptions by
EnormousRat, DevinStudios, Henrynguye5 and TheLogoFan2004

Captures by
EnormousRat, SubparMario63, OZ_Paramount87, TheRealMarcel2000 and SuperMax124

Editions by
LMgamer36, Henrynguye5, Vic Hawk‎, TheRealMarcel2000‎, TheLogoFan2004 and SuperMax124

Video captures courtesy of
EnormousRat, Broken Saw and KiNoLoGoIntroRelease


Entertainment One (also spelled as "eOne" and formerly Koch Entertainment and E1 Entertainment) began operations in 1973 as the music distributor ROW (Records on Wheels) in Canada. It was renamed to Entertainment One Fund in 2005. That June, it acquired Koch Entertainment, thus expanding their distribution network in Canada and the United States.

Throughout the years, eOne built regional home entertainment divisions in the United Kingdom (based on Contender Entertainment Group and Maximum Entertainment), Benelux (based on RCV Entertainment) and Canada (formerly Seville Pictures). In 2008, eOne also purchased the minor television companies Oasis International, Blueprint Entertainment and Barna-Alper Productions. Since 2007, eOne has been distributing films for cinemas. They later acquired Hopscotch Films and Alliance Films in 2013, and Phase 4 Films and Force Four in 2014.

From 2014 until 2016, eOne has distributed and released additional kids content made under the Kaboom! Entertainment label in Canada and the United States. On December 30, 2019, after American toy company Hasbro acquired the company, their future film and television projects began using the eOne name, absorbing the Allspark name with it a year later. On November 17, 2022, Hasbro, Inc. announced that is selling part of Entertainment One's TV and film business not directly supporting the Hasbro Branded Entertainment strategy, which includes all non-Hasbro assets ranging from scripted and unscripted television and films, but would exclude the company's ex-children's properties, which were already consolidated under Hasbro.

E1 Entertainment



Entertainment One

E1 Entertainment


Logo: On a dark space background with a blue color scheme, we see the planet Earth, which is tinted in blue as it rotates slowly. As we zoom in and the planet brightens up, we see a large "E1" structure on it as the planet rotates more and the letters shine by dots of light. Several beams of light shine behind the planet as it becomes solid, and as the logo gets to a comfortable position, it is compressed into a box as "ENTERTAINMENT" fades in below. The light lines continue to shine and move across the planet.


  • There is a still version that can be found on TV shows and some trailers for E1-released movies. It is bigger and resembles the print version.
  • A short version exists.
  • An in-credit version exists.

Technique: CGI.

Music/Sounds: An ascending triumphant fanfare. Sometimes, it's the opening/closing theme of the movie or series.

Availability: Rare. Seen on DVD releases and films from the company during the era.

  • This can be seen on Canadian and British prints of films released by Summit Entertainment during the era, such as the second and third Twilight Saga films (as well as home video releases of the first movie), Bandslam, Knowing, Astro Boy, and Remember Me.
  • It also appears on UK DVDs and Blu-Rays of films from the era that were issued by Vertigo Films, as E1 was the studio's de facto home video distributor.
  • It appears on the UK DVD release of The Gruffalo, Peppa Pig releases from the period and early Ben and Holly's Little Kingdom DVDs in the United Kingdom, but later reissues plaster the logo with the next one.
  • It also appears on some TV series (sometimes in-credit), such as later episodes of Humf and The Dating Guy.
  • Also appears on Peppa Pig Fun & Games for the Nintendo DS.

Entertainment One

1st Logo (2010-2016)

Logo: On a black background, we see a dark sphere surrounded by a light blue light. An "e" then rises up from the sphere as it starts to zoom out and shift to the left, while "ne" slides in from behind the sphere to the right. As it continues zooming out, the sphere becomes an "o", the letters become boxed as it turns light blue, and the word "entertainmentone" wipes in to the right below the box.


  • A warp-speed version exists on TV shows.
  • There is a shortened version where it has the last part after the text wipes in. Sometimes, it can be much shorter.
  • A still version exists.

Technique: 2D CGI animation.


  • 2010-2015: Same as the E1 Entertainment logo, but re-arranged to be a bit more majestic. Despite the next theme being used on movies, this theme was still used on TV shows until 2015.
  • 2013-2015: The 2004 Alliance Atlantis fanfare.

Music/Sounds Variants:

  • On some shows, it uses the end theme or none.
  • Strangely, on Netflix and Hulu prints of Waste Land (despite that film being distributed there through Arthouse Films and eOne distributing in Canada), the logo's audio is much louder than the rest of the film.

Availability: Common.

  • During the early use of the logo, it was originally uncommon and could be seen on trailers for eOne shows/movies and various Blu-ray/DVDs distributed in some countries. Since the company gained more distribution forces however, this and the next logo became much more widespread.
  • As with the previous logo, this can be seen on British, Canadian and (after the Hopscotch acquisition) Australian prints of Summit Entertainment films, beginning with Red and ending with Child 44; included in that range is 12 Years a Slave, to which Summit held the international rights.
  • The logo also shows up on Crackle's print of Ace Ventura: Pet Detective, preceding the Warner Bros. Pictures logo.
  • The still and short versions can be seen on some shows from the era.
  • As with the previous logo, this is used as a de-facto home video logo, appearing on DVDs of Peppa Pig and Ben and Holly's Little Kingdom, among other releases.

2nd Logo (2015-)

Logo: It starts in a similar fashion to the previous logo. Some rings zoom out and place themselves near the top of the "O", as they turn reveal the front of the square that it is in with the "ne" to the right of it, all against a background of blue zooming squares. The letters in "entertainment" zoom out and place themselves on the left of the square. After a few seconds, a blue giant square turns as it places itself on a black background, encasing the "One" inside it with a singular "e" to its left. The final result reads "eOne".


  • Shortened, still (either an print logo or the finished product of the logo) and open-matte versions exist.
  • On Happiest Season, the logo starts at the point when the letters are nearly placed.
  • Two in-credit versions exist. One is the "eOne" logo in white, and the other is the full "entertainmentOne" logo with its original colors.
  • There is a variant where the logo is redone to fit the 4:3 format, used for reprints of older films or TV shows originally made in said format.
  • On some episodes of season 18 of Grey's Anatomy, the logo is next to the Trip the Light Productions logo.

Technique: CGI.

Music/Sounds: The 2004 Alliance Atlantis fanfare from before, but the drumroll is louder and whooshes are added with the zoom-outs.

Music/Sounds Variants:

  • On some prints of the movie Foolproof (2003), this logo was heard with the music for the 1999 Alliance Atlantis alternate logo due to poor editing.
  • Sometimes, the opening/closing theme of the movie/show is heard, or the logo is completely and utterly silent.
  • A shortened version of the theme exists.
  • On Happiest Season, the theme was shortened with the ending part being added.
  • On season 3 of Bitten, the short version of the E1 Entertainment theme from the last two logos is used.
  • On some episodes of season 18 of Grey's Anatomy, the aforementioned logo's theme is heard.

Availability: Current, but it may not last.

  • First seen before trailers of movies made by them or outside of the United States.
  • The first TV show to use this, and the short version of the logo was PJ Masks.
  • It appeared on Grey's Anatomy starting from season 15 after Mark Gordon became the president of the company, and on films such as The Thinning: New World Order. This was also seen on the third season of Bitten.
  • The in-credit versions appear on Peppa Pig on Channel 5 in the UK, Treehouse in Canada, and Nick Jr. in the US starting from series 5, as well as Alien TV and Ninja Express.
  • The still version of the logo appears on Ransom and the last two seasons of Criminal Minds on CBS.
  • The only Hasbro show to use this logo was My Little Pony: Pony Life, as subsequent Hasbro shows use the next logo.
  • The open-matte shortened version is common, and the best way to find this is on PJ Masks, as well as on Winston Steinburger and Sir Dudley Ding Dong.
  • Also appears on some streaming prints of some films; such as the first four Laika films preceding their own logo (their fifth film Missing Link has the Elevation logo), and some prints of Gnomeo and Juliet and The House with a Clock in Its Walls, the latter plastering the custom Universal Pictures variant.
  • This is also used as a de-facto home video logo and appears on various DVDs and Blu-rays in some countries.
  • With the next logo being recently introduced, this logo's days are outnumbered. As of this writing, it still appears on other shows, and it more recently appeared on Clifford the Big Red Dog.
  • This also appears on UK/Australian/Spanish prints of 1917 in a blue tint, which was released just prior to the Hasbro acquisition.
  • This also appears on the UK print of The BFG (2016).

3rd Logo (November 15, 2020-)

Logo: It starts like the previous logo, but with a square that zooms out with other squares on a starry blue/black background. As the pillars zoom out into their positions, another square moves into the center of the screen as the "eOne" text, piece by piece, zoom into their usual position as the background fades to black. The logo shines as the Hasbro byline fades in below.


  • An in-credit version exists, sometimes with Hasbro's own logo next to it.
  • Shortened, still and bylineless versions exist.
  • On Deep Water (2022), the logo has a slightly purplish tint.
  • On the 35th Anniversary Blu-ray (not the 4K UHD Blu-ray as that uses the widescreen version) re-release of The Transformers: The Movie, the logo is in 4:3.

Technique: CGI.

Music/Sounds: It's just the 2004 Alliance Atlantis fanfare from the previous logo, but shortened. Sometimes the opening/closing theme plays over it, or the logo is silent.

Music/Sounds Variant: On international Amazon prints of the first episode of Cruel Summer, the theme sounds a little distorted.

Availability: Current.

  • This first appeared in-credit on the TV adaptation of Candy Land, and would later be used on select shows, along with the previous logo.
  • The animated version debuted on Snake Eyes: G.I. Joe Origins, and was later seen on the 4K UHD Blu-Ray release of Transformers: The Movie (1986).
  • As with these logos above, this logo is used as a de-facto home video logo, and appears on various DVDs and Blu-rays in some countries.
  • The Hasbro variant only appears on films and shows based on Hasbro properties, replacing the second Allspark Pictures logo.
  • The bylineless version appeared on international Amazon prints of Cruel Summer, and later at the end of Blue Bayou and an Australian trailer to Fireheart. It also appeared on Deep Water, Orphan: First Kill, and The Woman King, as well as the shows The Rookie: Feds and The Recruit.
  • Used in tandem with the previous logo as of this writing.
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