Electronic Arts Studios

From Audiovisual Identity Database

Background

Electronic Arts Studios was a short-lived publishing label of Electronic Arts, and was the predecessor to the EA Games brand.

1st Logo (1995)

Electronic Arts Studios Logo (Early version).jpeg

Logo: On a black background, a blue version of the 1982 Electronic Arts logo shown above fades in. After a few seconds, Then the shapes turn 3D, as the camera rotates to the slightly right angle. The shapes' surface then fades to silver with brown scratches. The square starts to rotate while it flies out at the bottom-right, while the circle starts spinning around the triangle while rotating itself for three times while they zooming back. As the fourth time occurs, the circle's surface then fades into blue, as the triangle trying to fade back to its blue surface, the blue & purple electric shocks suddenly hit the triangle turning into the 2D deformed version in blue. The triangle zooms in as the surface wipes into silver, as the circle placed at the right in front of the triangle. The blue electric shocks fields the logo as the three curved lines fades in at the left of the triangle. The square wipes in the white text ELECTRONIC ARTS STUDIOS appear

Technique: Early CGI.

Music/Sounds: A synth build up while the shapes are spinning and a lightning-like sound for the text appearing.

Availability: Extremely rare. Seen only on the MS-DOS version of Fade to Black.

Legacy: A precursor to the next logo below.

2nd Logo (1995-1997)

Logo: Same as the previous logo. but this time, the shapes' surface fades to Indigo, turn down, and the square and circle shapes separate from the triangle and the triangle starts spinning while the square leaves and the circle starts flying around. The lightning flashes appear in between the triangle and the circle while they go faster until the triangle explodes. Then the triangle reappears in 2D deformed style while the Circle returns and the lighting makes the three curved blue lines forming the "E" appear through lightning. Then the Square comes in from the right rotating flying through into the left making ELECTRONIC ARTS STUDIOS appear through the wipe effect below the logo with a line in between and "STUDIOS" spaced below to fit the width of "ELECTRONIC ARTS".

Variant: The obscure Windows title Scarab has a version that just reads "ELECTRONIC ARTS".

Technique: The animation of the logo.

Music/Sounds: Same as the previous logo.

Availability: Seen on very early PlayStation and Sega Saturn games released by Electronic Arts, and some MS-DOS, Windows and 3DO titles.

  • Games that have this logo are Fade to Black, Psychic Detective, the PS1/Saturn/Windows port of Road Rash, Shockwave Assault, the 3DO-exclusive Shockwave 2 and the PlayStation version of Wing Commander III: Heart of the Tiger.
  • the original release of the MS-DOS version of Road & Track Presents: The Need for Speed has this logo on the entire packaging, but the Electronic Arts Canada logo actually appears in-game.
  • The version without the STUDIOS wording appears on Scarab for Windows.
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