Cheetah Television

From Audiovisual Identity Database

Credits
Descriptions by
Luigitehplumber‎ and RSX-798

Editions by
Henrynguye5, Blue2000, RSX-798, Michael Kenchington, Luigitehplumber and TheRealMarcel2000‎

Background

Cheetah Television (known as Endemol UK Productions until 2006 and Bazal Productions until 2001) was the UK-based general entertainment/factual subsidiary of Endemol. It was originally created in 1987 as an independent production company by former BBC executive Peter Bazalgette, following his success of Food and Drink. The company was acquired by Guardian Media Group in 1990, who then sold a majority interest to Endemol in 1998, who then bought the remaining shares in 2000 and rebranded it in 2001 under the Endemol name following a corporate makeover.

The company was based within London, alongside a separate production division in the Midlands (Endemol UK Productions Midlands, formerly Bazal Midlands). This was joined in 2004 with a third production division in Bristol called Endemol West. The main and West divisions would be rebranded as Cheetah Television in 2006. On September 16, 2009, Endemol UK announced that Cheetah would be merged with fellow subsidiary Brighter Pictures to form a new production company, titled Remarkable Television.


Bazal Productions


Endemol UK Productions

Contents

(2001-2009)  
(2001-2009)


Cheetah Television

Contents

(2006-2009)  
(2006-2009)

Bazal Productions

1st Logo (1988-1989)

Logo: Over the last scene of the show, we see the text "A Bazal Production", with a blue line below it and a credit for BBC Television with the 1971 BBC logo and a copyright date, on a black rectangle.

Technique: The fading in.

Music/Sounds: None.

Availability: Seen on episodes of Food and Drink from the time.

2nd Logo (1989-1997)

Logo: On a black background, a blue line wipes in from the screen. The word "BAZAL PRODUCTIONS" folds in from the screen, and then a line draws in below the logo. Extra credit (including the 1988 BBC logo) fades in below the logo.

Byline: Starting in 1992, the byline "a Broadcast Communications company" fades in below the logo.

Variants:

  • In its early years, the text says "A BAZAL PRODUCTION".
  • In 1997, the logo was slightly revised. Here, the text only says "BAZAL".

Technique: 2D animation.

Music/Sounds: The end theme of the show.

Availability: Seen intact on Bazal's programmes in the 1990s, most notably Ready, Steady, Cook, Ground Force, Changing Rooms and Food and Drink.

3rd Logo (1997-2001)

Logo: On a black background, we see the word "BAZAL fold in from the screen with the line from before. The byline and some credit fades in below the logo.

Bylines:

  • 1997-1998: "a Broadcast Communications company"
  • 1998-2000: "part of GMG Endemol Entertainment (plc)"
  • 2000-2001: "part of Endemol Entertainment UK (plc)"

Variants:

  • On shows produced by its Midlands and North divisions, either the text "MIDLANDS" or "NORTH" fades in below the logo.
  • Sometimes, the logo is still.
  • On some shows, like Big Brother, the logo is in-credit.

Technique: 2D animation.

Music/Sounds: None.

Availability:

  • Seen on later Bazal shows from the era, like Pet Rescue, Changing Rooms, Food and Drink, Ready Steady Cook and Ground Force.
  • It was also seen on early episodes of the UK version of Big Brother.

Endemol UK Productions

(2001-2009)

Logo: Just the standard Endemol logo from the time period, with the appropriate suffix below reading "endemol uk productions".

Variants:

  • Shows produced by the Endemol Midlands and Endemol West subsidiaries would have the suffix "endemol u.k. productions midlands" or "endemol west" below the logo.
  • On The Salon, "endemol uk productions" and a small wordless Channel 4 logo next to it in white is seen on a flashy aquamarine background. At the bottom right is a copyright date.
  • On Brainteaser, the logo is still and seen on the right, while the Five logo animates on the left.
  • On YouTube uploads of clips of the UK version of Deal or No Deal, the logo is much smaller and wordless, with "endemol u.k. productions", the Deal or No Deal logo, and a copyright date below.

Technique: Same as the Endemol logo.

Music/Sounds: Same as the Endemol logo.

Availability:

  • The standard logo appeared on a majority of British Endemol productions such as episodes of Big Brother and Ready Steady Cook from the time period, replacing Bazal's logo. It also appeared on the short-lived series The Salon, and on very early episodes of the long-forgotten game show Brainteaser.
    • It was also used on several licensed games including Deal or No Deal: The Banker is Back! for the Wii, and on YouTube uploads.
  • The "Midlands” appeared on the short-lived game show Beat the Nation, Brainteaser (from early-2003 until mid-2004), alongside very early episodes of its sister show Memory Bank.
  • The “West” version appeared on Brainteaser episodes until around mid-2006 and on later episodes of Memory Bank before its cancellation. It also appeared on the first season of the UK version of Deal or No Deal and on the first series of Fool Around With....

Cheetah Television

(2006-2009)

Logo: Same as before, but with the company text below stacked reading "cheetah television" (either with or without "west") and the Endemol byline appears underneath. The logo may be featured on the last scene of the show, or on a black background.

Technique: Same as the Endemol logo.

Music/Sounds: Same as the Endemol logo.

Availability:

  • The standard version was used on episodes of Ready Steady Cook from the time, alongside shows such as Snog Marry Avoid?, The Sex Education Show, Supersize vs. Superskinny and Gok's Fashion Fix.
  • The "West" version appeared on seasons 2-5 of Deal or No Deal and on late-2006-early-2007 episodes of Brainteaser until the show's axing.
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