Charter Entertainment

From Audiovisual Identity Database

Credits
Descriptions by
Reactor37654

Captures by
Eric S.

Video captures courtesy of
DudeThatLogo

Background

Charter Entertainment was a genre and low-budget division of Embassy Home Entertainment. In 1986, The Coca-Cola Company sold Embassy Home Entertainment to Nelson Holdings International. NHI later shut down Charter when Nelson Entertainment reissued a number of Embassy/Charter releases.

(1985-1988)

Logo: On a black background, we go through 9 bars which are in various shades of green, blue, and purple. As the bars spin around (like in the first Vidmark logo), a 3-D steel gray "CHARTER" in Haettenschweiler font, appears from the bottom of the screen and covers the top seven of the bars as they stop moving. A steel gray rounded rectangle with a black border appears and the gray dissolves to reveal "ENTERTAINMENT" in the same color. The rounded rectangle turns deep cerise afterwards. The logo "shines" a little before fading to black.

Technique: The bars spinning and the shining, which are all CGI (and looks rather similar to the CGI in the 4th Embassy Home Entertainment logo).

Music/Sounds: A warm synthesized six note piece, which is a piece of stock music titled "Music, Billboard #2" from Sound Ideas Series 1000 sound library, ending with a synth strumming sound when "ENTERTAINMENT" appears. The same stock music piece was used for the logos for Evrika Film, My Way Film Company Limited, Hanna-Barbera Poland and Tokyo Movie Shinsha, and it can also be heard in the video game Worms Armageddon as a victory fanfare.

Music/Sounds Variant: Sometimes, on some tapes, the music fades out early.

Availability: Seen on tapes by this company from the era, such as The Terrornauts, The Quest (1986), Kiss of the Spider Woman, Crimewave, Bombs Away, Keeping Track, God Told Me To, Ghost Fever, Cross Country, Came a Hot Friday, I Was a Teenage Zombie, Slaughterhouse, Rolling Vengeance, Fair Game, Toby McTeague, Hot Rod, The 2nd Best Secret Agent, among others. You can recognize them by a huge Charter logo at the top of most of their tape covers (though 1988 reprints of certain tapes only have a small print logo on the bottom of the cover). It was also seen on the 1985 U.S. re-cut of The Plague Dogs. It made unexpected appearances at the end of TCM broadcasts of Git! and J.C., as well as The Disney Channel's print of Toby McTeague, and the Kino Lorber DVD of Pray TV.


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