CBS Family Presentation

(1972-1974)

Logo: On a black background we see the text "A CBS FAMILY PRESENTATION" in a white Futura Thin font. Then, the letters "T," "A," and the second "T" in "PRESENTATION" morph into the shape of a house and a stylized family suddenly appears inside (a pink woman on the left, a light blue man on the right, and a red boy in the center, with the woman and man holding the child's hands).

Technique: The morphing and the family appearing.

Music/Sounds: A jazzy seven-note trumpet and tenor saxophone duet, ending with a quick five-note xylophone stinger.

Availability: Extremely rare. It's long-gone from television, but it can be seen on the Family Home Entertainment VHS of Ruby-Spears' Beauty and the Beast. This logo can also be seen on YouTube.

Legacy: Like the CBS Special Presentation logo from the '70s, it has really cheap effects. The music is also pretty strange.