Breakthrough Entertainment

From Audiovisual Identity Database

Credits
Compiled by
Henrynguye5

Background

Breakthrough Entertainment is a Canadian production company founded in 1986 by Peter Williamson and Ira Levy. It produces TV shows such as Jimmy Two-Shoes and Atomic Betty. On July 10, 2018, 9 Story Media Group acquired the company's kids and family library and development state. In early 2022, Breakthrough Entertainment claimed bankruptcy leaving a total of over $2,200,000 Canadian dollars unpaid to producers and production companies for which they were acting as International Distributors, while Shareholder and Executive Producer Levy bought development assets and transferred rights to his own personal entity.

1st Logo (1997-March 23, 2004)

Logo: Against a gradient background with the top half dark blue and the bottom half light blue, we see some crudely drawn trees in the bottom left corner and four searchlights at each side of the screen. Above, we see stylized dark blue text with white outline that reads "BREAKTHROUGH" in a '30s Art Deco font. The URL "www.breakthrough.com" is seen in the bottom right corner in smaller lettering.

Technique: 2D animation.

Music/Sounds: The end theme of the show.

Availability: Uncommon. Seen on Swap TV and the first season of Kenny vs. Spenny.

2nd Logo (August 29, 2004-2022?)

Logo: On a white background, a green outline of a square with rounded edges and the bottom left corner unfinished is drawn in, which is big enough to fill the screen. When finished, a smaller version of the square with the text "Breakthrough" below the square and the small text "FILMS & TELEVISION" zooming in slowly below "Breakthrough" fades in. The big square fades out as this happens. Then, the logo fades out.

Variants:

  • For the logo's later use, "FILMS & TELEVISION" is replaced with "ENTERTAINMENT".
  • On Pirate Express, a still in-credit version is used.
  • On Kenny vs. Spenny (seasons 2-4), the logo is white and still on a black background. The company's website is written below.
  • On The Big Fun Crafty Show, the logo has a black background.

Technique: Simple but effective 2D animation.

Music/Sounds: The end theme of the show, or none.

Availability: No longer current. Seen on Atomic Betty, Kenny vs. Spenny (seasons 2-6), Captain Flamingo, Jimmy Two-Shoes, The Adventures Of Napkin Man!, Rocket Monkeys, among other shows produced by Breakthrough from 2004 to 2022. Also appears on the company's films.

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