ABC Entertainment

From Audiovisual Identity Database

Credits
Descriptions by
bigrene2, BenIsRandom and Shadeed A. Kelly

Captures by
Shadeed A. Kelly, Subzero917, Eric S., saynotoursoap, videogamer360, V of Doom, Michael Bass, snelfu, LogosForTheWin, TheEriccorpinc, ENunn, and Edc4

Editions by
Nathan B., Michael Bass, and Unnepad

Video captures courtesy of
JohnnyL80, LogosForTheWin, and ENunn

Background

ABC Entertainment is a network production company owned by the American Broadcasting Company, formed in 2000.

ABC Television Network

(1953-1982)

Logo: We see some in-credit text that reads:

This has been an
ABC Television
Network
Presentation

Variant: Some shows would just simply say "An ABC Production", "an ABC TELEVISION NETWORK production", "(This has been) An ABC TELEVISION NETWORK PRESENTATION", [Name of series] IS AN ABC NETWORK TELEVISION (NETWORK) PRESENTATION", (This has been) a [Name of production company] in association with the American Broadcasting Company, or [Name of series] is a [name of production company] in association with the American Broadcasting Company.

Technique: None.

Music/Sounds/Voice-over: The end title theme from any show or silent, with or without a male announcer saying either the following:

  • "This has been an ABC Television Network (film) presentation".
  • "[Name of series] is a [name of production company] in association with the American Broadcasting Company."

Availability: Rare. This was seen on a lot of original prints of shows such as The Adventures of Ozzie and Harriet, The Jetsons, The Flintstones, and Top Cat, among other shows. Not even DVD releases have this. This logo appeared at the end of two episodes of The Donna Reed Show on Me-TV sometime in July 2014. Also seen at the end of a few prints of the recent reruns of The Untouchables on H&I (Heroes and Icons). It is intact on most season 4 episodes of Naked City on Tubi.

ABC Entertainment

1st Logo (February 3, 2001-May 17, 2002)

Logo: Over a black background, we see several yellow circles and shapes zooming forth, eventually becoming a yellow ABC logo zooming in. The text "Entertainment" appears below, along with a copyright stamp.

Trivia: This was based on the on-air bumpers that ABC had at the time and the design was likely made by Pittard Sullivan.

Variants:

  • An early version exists where the logo is still on a yellow background and the text reads "American Broadcasting Companies, Inc."
  • A longer variant exists, where all the shapes and text criss-cross over each other before going to the normal formation.

Technique: 2D computer animation.

Music/Sounds: A cycle of 2 record scratches, followed by a hip-hop version of the 4-note ABC jingle. The variant uses an extended variant of the music; the closing notes are a little slower than normal. Composed and arranged by The Mad Bus.

Music/Sounds Variant: On the early variant, a jazz version of the ABC jingle plays.

Availability: Extinct today. Seen on America's Funniest Home Videos episodes of the era, and on the DVD of America's Funniest Home Videos: Volume One.

2nd Logo (September 27, 2002-May 9, 2003)

Logo: It's a shortened version of a 2002 ABC bumper, only it cuts to when the text "abc" appears on a yellow background, and "Entertainment" and a copyright stamp appears below the ABC logo as the background turns green.

Trivia: This logo was based on the 2002-03 branding for ABC. It was designed by Troika, like the last logo.

Technique: Same as the 2002 ABC ident.

Music/Sounds:

  • A 4-note dramatic orchestral version of the ABC jingle. Composed by Wow and Flutter Music.
  • Sometimes the first note is cut off.

Availability: Seen on reruns of America's Funniest Home Videos from the era.

3rd Logo (September 28, 2003-May 23, 2004)

Logo: We see the black ABC circle with the letters "abc" in its usual font forming on the circle. The circle backs away to the center of a blue background, as we see the word "Entertainment" and the ABC, Inc. copyright stamp below. Behind the logo, we see the letters "abc" forming a ripple from small to large letters.

Trivia: This logo was also based on the 2002-03 bumpers ABC had at the time.

Technique: Simple CGI animation.

Music/Sounds: A piano rendition of the ABC theme combined with drumbeats, followed by a reversed version of the last note, which like before also has an extended version. Composed by Wow and Flutter Music.

Availability: Can be seen on AFV episodes. This was also used to plaster the ABC Productions logo on the Bob Saget episodes of the show. It even appears on disc 4 of the America's Funniest Home Videos: Volume One DVD release. The full version can be seen on AFV on Amazon Prime Video.

4th Logo (Early-Mid 2004)

Logo: Same as the 2003 ABC ID, but "America's Broadcasting Company" is replaced by "Entertainment".

Trivia: This logo was based on the 2003-04 rebrand of ABC designed by PMcD Design.

Technique: Same as the 2003 ABC ID.

Music/Sounds: Same as the 2003 ABC ID by Tonal Sound.

Availability: Rare, as this was short-lived. It can be seen on AFV reruns from the period on WGN America. You can see it on Amazon Instant Video (not Prime). Retained on AFV episodes from early 2004 on Netflix.

5th Logo (Mid 2004-May 13, 2005)

Logo: Same as the 2004 ABC ID, but "America's Broadcasting Company" is replaced by "Entertainment" with a copyright stamp below.

Technique: Same as the 2004 ABC ID.

Music/Sounds: Same as the 2004 ABC ID.

Music/Sounds Variant: A low-tone version exists.

Availability: Seen on episodes of America's Funniest Home Videos from the era.

6th Logo (October 2, 2005-May 19, 2006)

Logo: Same as the 2005 ABC ID, but "AMERICA'S BROADCASTING COMPANY" is replaced by "ABC ENTERTAINMENT" with a copyright stamp below.

Technique: Same as the 2005 ABC ID.

Music/Sounds: Same as the 4th logo. Sometimes combined with whooshes.

Music/Sounds Variant: One episode of AFV on Netflix had the last logo's fanfare.

Availability: Same as the last logo.

7th Logo (October 1, 2006-May 18, 2007)

Logo: Same as the 2006 ABC ID, except that "America's Broadcasting Company" is being replaced by "ABC Entertainment" and the copyright info below. They all fade in at the same time.

Technique: Same as the 2006 ABC ID.

Music/Sounds: Same as the 2006 ABC ID.

Availability: Same as the last 2 logos.

8th Logo (October 7, 2007-May 16, 2008)

Logo: On a white background, we see the ABC logo covered in water. The water then dissolves, as a red ribbon flies by. "ABC ENTERTAINMENT" fades in at the bottom of the screen, along with a copyright notice.

Trivia: This logo resembles the graphics used in the "Start Here" rebrand designed by Troika.

Technique: CGI animation.

Music/Sounds: A soft synthesized rendition of the ABC theme, ending in a deep sounder.

Availability: Same as the last 3 logos.

9th Logo (October 5, 2008-May 20, 2012)

Logo: On a white background, we see the ABC logo tilted at its side. Then it spins around and zooms back to face the viewer. As this happens, an CGI reddish-orange ribbon quickly flies by. "ABC ENTERTAINMENT" fades in at the bottom of the screen, along with copyright information.

Trivia: This logo is based on the 2008-2011 ABC rebrand.

Variant: Starting in 2009, a slightly different long version was also used. In this version we get an extreme close-up of the ABC logo, then the logo quickly spins to the middle of the screen to face the viewer. There is no ribbon in this version.

Technique: Slightly more advanced CGI animation, compared to the previous logo.

Music/Sounds: Same as the last logo.

Music/Sounds Variant: Starting in 2011, some sparkling and whooshing sound merged with the last part of the previous logo's theme. Plus, the ABC theme is absent.

Availability: Same as the last 4 logos.

10th Logo (October 7, 2012-May 19, 2013)

Logo: It's the same concept as the last logo, but the background is now a mixture of brown and gold, and the ABC logo is seen at the top right and is facing us at the beginning. The logo also animates differently.

Trivia: This logo is based on the 2011-13 ABC rebrand.

Technique: Almost the same as the last logo.

Music/Sounds: Same as the 2011 variant of the 9th logo.

Availability: Same as the last 5 logos.

11th Logo (October 13, 2013-May 22, 2016)

Logo: Same as the 2013 ABC ID, but near the end, the text "ABC ENTERTAINMENT" fades on the bottom third of the screen, along with the copyright stamp straight under it.

Technique: Same as the 2013 ABC ID, done by LoyalKaspar.

Music/Sounds: Same as the last logo.

Availability: Seen on seasons 24 (later episodes), 25, and 26 (earlier episodes) of America's Funniest Home Videos.

12th Logo (October 2, 2016-May 21, 2017)

Logo: On a black background, two brown transparent circles fly down about two-thirds of the screen while overlapping each other and reveal the ABC logo from before zooming out a bit, ending up with the same result as before but with the two circles still on the screen. "ABC ENTERTAINMENT" fades in at the bottom of the screen. with the copyright stamp from before below that.

Trivia: This logo is based on the 2015-16 ABC rebrand.

Variant: Like the previous two logos there is an odd variant of this logo can be spotted on recent America's Funniest Home Videos episodes on the Up network. The logo starts at normal speed and then suddenly gets slower/lowered in pitch, with the Vin Di Bona Productions logo following also slowed down. Depending on the episode, the speed/pitch may be varying. This might be an editing mistake on the network's part.

Technique: More computer animation.

Music/Sounds: Same as before.

Availability: Seen on episodes from the era of America's Funniest Home Videos.

13th Logo (October 8, 2017-May 20, 2018)

Logo: On a black background, the 2013 ABC logo swings out from the right side of the screen to the center, encircled by gold dust. The dust flies away to the right as the ABC logo settles, and "ABC ENTERTAINMENT", with copyright info below, appears underneath.

Trivia: This was done by the Troika Design Group and based on the 2016-18 rebrand of ABC.

Variant: An odd variant of this logo can be spotted on recent America's Funniest Home Videos episodes on the Up network. The logo starts at normal speed and then suddenly gets slower/lowered in pitch, with the Vin Di Bona Productions logo following also slowed down just like the last three logos. Depending on the episode, the speed/pitch may be varying. This might be an editing mistake on the network's part.

Technique: Advanced CGI animation.

Music/Sounds: Same as the last logo.

Availability: Seen on season 28 episodes of America's Funniest Home Videos.

14th Logo (September 30, 2018-May 23, 2021)

Logo: On a large black circle on a red background, we see the ABC logo in the center. Thick and thin, white and red lines are swirling and drawing themselves around the logo, with the black circle slowly growing in size. The "ABC ENTERTAINMENT" text and the copyright stamp fade in below the logo.

Technique: Simple 2D animation. Done by The New Blank.

Music/Sounds: A new jingle with heavy drum music (based on the music ABC used in their branding starting in 2015) ending with a vocal rendition of the ABC theme and a whoosh sound. Composed by DreamArtists Music.

Music/Sounds Variant: Since 2018, original ABC airings of America's Funniest Home Videos uses generic network music.

Availability: Uncommon. Seen in recent episodes of America's Funniest Home Videos.

15th Logo (October 3, 2021-)

Logo: On a dark gray background, we see a red circle, with three smaller black ones inside. The three circles zoom out one after the other, with the first one already formed as “A”. The circles zoom back up sequentially, while morphing into their respective letters, forming “ABC”. As that is happening, spinning black/dark blue gradient circles fade in behind the logo, along with the copyright stamp:

ABC ENTERTAINMENT
©[YEAR] American Broadcasting Companies, Inc.

all in white underneath the ABC logo.

Technique: Simple computer animation designed by Trollback+Company.

Music/Sounds: A snap, then a 3-note synth fanfare, which is the modified version of the ABC jingle introduced last year. Composed by YouTooCanWoo.

Music/Sounds Variants:

  • Original ABC airings used the same jingle, as described above, and a voiceover. On the logo's debut, the generic music was used instead.
  • On the January 16, 2022 episode of America's Funniest Home Videos, the logo was silent along with the Vin Di Bona Productions logo due to the death of former AFV host Bob Saget.

Availability: Current. Seen in recent episodes of America's Funniest Home Videos.

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