TV Globo

From Audiovisual Identity Database

Revision as of 19:42, 24 November 2022 by Shakla (talk | contribs) (Spacing/pov)

This page describes regular TV Globo idents. For special (non-regular) idents, click here


TV Globo, formerly called Rede Globo, is a Brazilian free-to-air television network, launched by media proprietor Roberto Marinho on 26 April 1965. It is owned by media conglomerate Grupo Globo, being by far the largest of its holdings. Globo is the largest commercial TV network in South America and the second-largest commercial TV network in annual revenue worldwide just behind the American Broadcasting Company and the largest producer of telenovelas. Globo is headquartered in the Jardim Botânico neighborhood of Rio de Janeiro, where its news division is based. The network's main production studios are located at a complex dubbed Estúdios Globo, located in Jacarepaguá. It is composed of 122 owned and affiliate television stations throughout Brazil plus its own international networks, Globo TV International and TV Globo Portugal. In 2007, Globo moved its analog operations to high-definition television production for digital broadcasting. TV Globo is one of the largest media companies in the world and produces around 2,400 hours of entertainment and 3,000 hours of journalism per year in Brazil. Through its network, the broadcaster covers 98.6% of Brazil's territory. Recognized for its production quality, the company has already been presented with 14 international Emmys. The international operations of Globo include seven pay-per-view television channels and a production and distribution division that distributes Brazilian sports and entertainment content to more than 190 countries around the world. In Brazil, Globo TV presently reaches 99.5% of potential viewers, practically the entire Brazilian population, with 122 broadcasting stations that deliver programming to more than 183 million Brazilians. The network has been responsible for the 20 most-watched TV programs broadcast on Brazilian television, including Avenida Brasil, a 2012 record-breaking telenovela that reached 50 million viewers and was sold to 130 countries.

1st Logo (1965)

Nicknames: "Globo Pinwheel", "Cardboard Globo"

Logo: On what looks like a piece of cardboard with the 1965 Rede Globo logo on its left side, we see a rounded square with the text "Canal 4". The camera zooms in on the square.

FX/SFX: The zooming.

Music/Sounds: None.

Availability: Extinct. Can only be found on old prints. It's possibly a placeholder for the 2nd logo.

2nd Logo (1965-1966)

NOTE: The video does not show the exact logo that Globo used at the time, but rather an affiliate. The logo is otherwise the same, minus "Canal 4" being replaced with "Canal 2, and "TV GLOBO" being replaced with "TV BAURU".

Nicknames: "Globo Pinwheel II", "Petrifying Pinwheel", "Scary Globo", "Twilight Zone Globo"

Logo: We see the 1965 Rede Globo logo in the right corner of the screen, with black rays shooting out from it. "TV GLOBO CANAL 4" is seen on the left.

FX/SFX: None.

Music/Sounds: A tense string theme (reminiscent of the theme from The Twilight Zone) with an announcer who says "Canal 2, Cada Vez Mais Perto de você." (Channel 2, getting closer to you.). The announcer has a booming sound to his voice, almost like it's being shouted through a megaphone. Of course, in the version Rede Globo used, the announcer would say "Canal 4" instead.

Availability: Completely extinct. Only remakes can be found on Youtube.

3rd Logo (1966-1969)

Nicknames: "Frightening Four", "Scary Globo II", "The Globe"

Logo: We see an arrow move to the left on the screen. This arrow eventually forms into a giant "4", which has a space inside the lines' point of intersection. The Globo logo (a simple wireframe globe with longitude and latitude lines) is seen inside of the square, in which the camera suddenly zooms into.

FX/SFX: The arrow transforming, and the zoom-in. Cel animation by Mauro Borja Lopes.

Music/Sounds: A drum fanfare, followed by a Brazilian announcer saying "No ar, mais um campeão de audiência Brasil no seu Canal 4." ("On air, another Brazilian audience champion is on your Channel 4."), followed by an ascending UFO sound.

Availability: Extinct.

4th Logo (1969-1975)

Nicknames: "Scary Globo III", "The Globe II", "Ghostly Vocals", "O Que E Bom Esta Na Globo"

Logo: On a black background, white rays are seen shooting out from a pair of lips. The lips then move down and open up and a speech bubble grows from them, in which the word "NOTÍCIA" ("NEWS") appears. The speech bubble and the rays then disappear as the top lip turns into an "M", and more letters appear to form "AMOR" ("LOVE"). The letters rearrange themselves vertically and turn into the word "EMOÇÃO" ("EMOTION") as a caricature of a woman slides in and sheds a tear. The woman then opens her eyes and smiles, when the text suddenly becomes "ALEGRIA" ("JOY") and the tear turns into a star. Everything then disappears as the star zooms in and then forms a circle with 6 segments, the vertical ones being curved while a horizontal line cuts them, which also was the Rede Globo logo at the time. 2 stars then appear on the sides of the logo and the words "O QUE E BOM" ("WHAT'S GOOD") appear in an arch, while "ESTA NA GLOBO" ("IS ON GLOBO") appears in a smile shape, with each word appearing and stretching when the chorus sings them out. The logo then fades out and the words and stars zoom in as the opening of the program starts.

Variants: A shortened version exists, starting with the logo being revealed.

FX/SFX: The various sequences appearing, the star zooming in and forming the logo, the words popping up and stretching. Cel animation done by Mauro Borja Lopes.

Music/Sounds: A small violin tune, followed by a bombastic theme with a chorus singing "Rede Globoooooo! O que e bom esta na Globo!" ("Rede Globoooooo! What's good is at Globo!"), with a final note of a trumpet before segueing into the opening theme.

Availability: Extinct. Seen on programs from the time, but there's no way that those would be available.

5th Logo (1970-March 7, 1976)

Nicknames: "The Circles"

Logo: On a black backround the 1966 Rede Globo logo apears on the center of the screen, it zooms out into the top left corner, then a circle apears, then 11 others apears, then two lines apear, then "REDE GLOBO" apears

Variant: There is an end of year version.


Music/Sounds: none

Availability: Actually common. Found on programming from the time period.

6th Logo (March 8, 1976-1980)

Nicknames: "TV Tube Globe", "Scanimated Globo", "S.W.A.T." (1976-1978), "Bubbles" (1978-1980), "Ocean" (1979)

Logo: This logo has four variants:

  • The 1976 variant consists of many blue circles arranging in different formations, with "REDE GLOBO" appearing in a more stylized Avant Garde Gothic font. This would conclude with the finished product, consisting of both the text and the blue globe. The logo was created by Hans Donner, an Austrian who wanted to renew the brand of Rede Globo. It represents the earth being a television, with a TV tube cutout in the center and another circle inside of it.
  • The 1978 variant has bubble-like silver balls (which would become iconic throughout the next decade) that float around. A bubble in the center is segmented off with a rainbow light, before zooming in and forming the Globe (as it was known), with the Rede Globo text appearing from above with a rainbow trail.
  • The 1979 variant has a similar concept. There's only one bubble, however, and it looks as if it's in the ocean (hence the nickname).
  • There is a short variant starting with the rainbow trail.

FX/SFX: Depending on the variant. Backlit cel animation usually done with Oxberry. The animation was rumored to be by Robert Abel and Associates, but, it was actually done by Roberto Shimose.

Music/Sounds: It depends:

  • 1976-1978: A dramatic fanfare with an announcer.
  • 1978-1980: Weird synth music, ending with a warbling synth note and a chorus singing the channel's name.
  • 1979: A techno synth-pop tune, ending with the synth note and chorus from the 1977-1980 logo.
  • Sometimes there is an announcer.
  • The aforementioned short variant has a weird wavy synth noise including a descending whirring synth, ending with a brass note and a drum.

Availability: Extinct. The 1979 version was only used as a bumper.

7th Logo (1977-1981)

Nicknames: "TV Tube Globe II", "Scanimated Globo II", "Dolphin Globo", "More Globes Than One"

Logo: We see a blurry version of the Globe featured in previous and following logos. There are about five of them, copied side to side, on a black background. These Globes turn to face us, and then they sort of merge together and fade out. There is one globe remaining and it shines a bit. There is a white "masking" over it, which eventually comes towards the screen and turns into the words "REDE GLOBO". More Globes appear and the words slide to the top and bottom of the screen.

FX/SFX: All described above. Live action and Scanimation by Dolphin Productions.

Music/Sounds: It varies, but mostly consists of upbeat jazz-funk themes.

Availability: Extinct, this so far was used as a station ident.

8th Logo (1980-1983)

Nicknames: "TV Tube Globe III", "CGI Globo", "The Balls"

Logo: This logo consists of rainbow cylindrical lines, and silver balls moving about them. The final product has the Rede Globo logo and "REDE GLOBO" coming in with a multicolored chyron trail.


  • 1982: The cylindrical lines are sometimes arranged almost like a slide, and wrap around the screen.
  • 1982-1983: The lines are replaced with silver balls with a rainbow tint. The Globe slides across these balls, ending as usual.

FX/SFX: Depending on the variant, but all use some sort of digital computer animation. These are all made by NYIT's Computer Graphics Laboratory using custom software running on a DEC PDP-11 and an Evans and Sutherland LDS-1.

Music/Sounds: Various funk jingles ending with a choir singing "Rede Globo!".

Availability: Extinct.

9th Logo (1983-1986)

Nicknames: "TV Tube Globe IV", "CGI Globo II", "PDI Globo", "The Balls II"

Logo: There were multiple variants, but this is the main one. On a black background, we see a bunch of colors. Suddenly, we see a ball hit the colors, revealing them to be color walls. The camera pans to the end of the color walls. Once the ball is done hitting them, it's revealed to be the Rede Globo logo. Then we see the 3D text "silver" spin to the bottom.


  • The main variant sometimes has a blue tint to it.
  • The second variant consists of a different setup of the colored walls. They're in different shapes and seem more diverse. There are also multiple silver balls moving about the area of the camera pan.
  • The third variant shows a clip showing the wireframe animation of the second variant.
  • The fourth variant shows another arrangement of colored walls sweeping to and fro towards the viewer as lots of silver balls move through them.

FX/SFX: The ball(s) moving, walls diverging, and text appearing at the end. More early CGI done by Pacific Data Images on a DEC VAX-11/780, SONY BVH-2000, DeAnza framebuffer, and IMI-500 using P2R, SCRIPT, LED, and E-MOTION software.

Music/Sounds: A dramatic synth tune with an ascending drone. The drone increases in pitch as the ball "opens up" each colored wall, then descends as it does the same in the latter portion of the logo; we then hear a choir singing "Rede Globo!", then the last note of the music. The variants had slightly different music or a brass fanfare accompanied with a pop beat similar to that of the other variants.

Music/Sounds Variants:

  • The second variant uses an exuberant brass tune much different than the main variant.
  • The third variant uses a synthpop tune during the showcase of the animation. The tune segues into a high-tempo synthesized ditty that ends with the choir as usual.

Availability: Extinct.

10th Logo (1986-April 7, 1992)

Nicknames: "TV Tube Globe V", "CGI Globo III", "The Rainbow Globe"

Logo: The Globo symbol, now donning its signature rainbow gradient and a refreshed metal texture, is formed in various different ways, usually with it ending on a black background with a grey gradient on the bottom. They also differ from year to year, as shown below:

  • 1986 (1): Starting off inside of a rainbow gradient space shifting through different hues, the Globo logo is seen in the corner taking up most of the screen before zooming out and beginning to rotate. As it turns around, it reveals that its actually a larger version of the normal logo and it zooms out, eventually becoming the standard print logo. This was a placeholder before the main ident debuted a few weeks later, but the end result would be the base for all following variants.
  • 1986 (2): The camera flies across a floor of tetrahedrons floating in space, forming a multi-colored floor with a smooth surface. As it pans around the shiny floor, a silver ball crashes through it and several of the tetrahedrons fly around it as well as the camera zooms into it. More of them fly up and, after getting an extreme close-up on the sphere, form the rainbow gradient before the Globo logo zooms out and turns into the familiar look.
  • 1987: Several clusters of tetrahedrons are seen in multiple color shades, all before bundling up into many icosahedrons. A silver sphere flies behind them while being reflected onto its surface, and the camera attempts to follow it as the shapes grow in size. A silver sphere falls into frame and the icosahedrons before the rainbow gradient before zooming out to reveal the logo.
  • 1988 (1): Across a multi-colored floor is a hemisphere split into multiple tower-like structures with a blue core to them, and the camera glides straight into it. The camera spins around once and faces the "sky", with the cores turning a deep red color. As it zooms out, the cores turn back into the blue color and join together to form the silver sphere, with the logo zooming out into its familiar place.
  • 1988-1989: Flying over a silver cityscape, a chrome ball descends above it and creates a reflection on the bottom side and eventually starts causing the building to become different colors, starting with purple and ending with red as it glides over the smaller buildings. As it reaches the building with the slanted roof, it phases through it and colors it in a rainbow shade on each of its panels, before the sphere turns around to form the Globo logo and the background fades to black. In 1989, several discs also appear from behind it in multiple colors, from the top right and bottom left corners of it.
  • 1989 (2): On a bluish space background, a texture silver sphere flies about and takes up most of the screen, shining with a faint rainbow gradient. As it moves about, it reveals more sphere zooming in and moving all around in space with the larger sphere zooming out, reflecting some of the spheres. It then strikes an invisible wall, rippling out rainbow colors as it begins to turn around reveal the gray-gradient background, then fully turning around to reveal that its the same logo as all the other variants. Starting with this variant, the logo takes up more space on-screen.
  • 1991 (1): Effectively similar to the 1st 1986 variant, but it repeats itself twice before forming the logo, various silver objects fly into the logo, and different monochrome images appear within the walls of the logo before fading to the rainbow gradient.
  • 1991 (2): Starting off on a darkened Earth, the sun shines a small light and appears over the horizon as the Earth moves down and a large TV camera with the Globo logo on it drops down. It then rotates around and we zoom through the lens, revealing a eye-like inside with multiple gradient orbs floating and a green "pupil" in the back zooming in towards us. The pupil then engulfs the screen, fading to the rainbow gradient, then zooming out to reveal the Globo logo turning into place.
  • 1992: Similar to the 1991 post-promo variant, but extended to feature the repeated intro animation and multiple different silver objects emerging from the logo and flying towards the screen. The actions here are also a bit slower.


  • Usually after a promo is played, a little animation is played. This also differ from year to year:
    • 1986: Same as the base logo.
    • 1987: A rainbow-gradient sphere is seen before the shell comes off to reveal a silver sphere, with the logo zooming out and tilting towards the screen as the shell forms the backing gradient.
    • 1988 (1): The sphere zooms out while parts of the logo are surrounding it in ring-shaped cuts. The logo tilts towards the screen and fuses together, forming the logo.
    • 1988 (2): A short version of the base ident, the sphere instead rises up and forms up to become the Globo logo, rotating towards the screen.
    • 1988-1989: Just a short version of the base ident.
    • 1989 (2): A short version of the ident.
    • 1991-1992: A remastered version of the first variant.
  • A short-lived variant would have a grey-gradient background with 2 plates, one dark grey with white lines and one with the Rede Globo logo on it, spin around and eventually stop in place in the middle, with the Globo plate overlaying the other.
  • A "summer" variant had footage of the inside of a wave playing as a silver sphere flies through, before cutting to the 1987 variant.
  • A New Year's Eve variant in 1987 was used, having 2 tall glasses spin around and cling together twice, making the famous "Plim-Plim" before the logo appears and zooms in.
  • A promo in 1991 shows the rainbow gradient being formed from flowers.

FX/SFX: Some action that reveals the logo. Usually impressive animation for the time done by Hans Donner, the creator of the original logo, along with his business partner Roberto Shimose at Globograph. This logo is done on a DEC VT-100 terminal using PDI's script software.

Music/Sounds: Any sort of fast-paced synthpop tune done by Roger Henri on Yamaha DX7 and/or Korg M1 that has some sort of announcer or slogan attached to it. In its early years, it would have a female chorus singing "Rede Globo!" before it was simplified into a 4-note motif.

Availability: Extinct.

11th Logo (April 8, 1992-December 31, 1995)

Nicknames: "TV Tube Globe VI", "CGI Globo IV", "The Rainbow Globe II"


  • 1992: In what appears to be a black-blue gradient, we see the bottom of a tube floor with some rings and a translucent plane, and what appears to be a rainbow triangle stick. Another tube floor comes, this time smaller and without the translucent plane. 2 hemispheres come up, one top and bottom. The top forms in a vertical plane but the bottom forms in a horizontal plane. These things now fade to a new sphere with textures, finally revealing the formed sphere and the rainbow gradient, this time made in tetrahedrons.
  • 1993: Inside the rainbow gradient, many radio towers come past the camera. When we reach the last radio tower, we instead pan down. The last radio tower is actually connected to the inside Globo sphere. We zoom out to reveal the Globo logo.

FX/SFX: This logo was done by Roberto Shimose using a Silicon Graphics computer with Alias PowerAnimator software.

Music/Sounds: The fanfares were composed by Roger Henri on Korg M1, E-MU Proteus/1, and Roland U-20 synthesizers.

Availability: Extinct.

12th Logo (January 1, 1996-April 2, 2000)

Nicknames: "TV Tube Globe VII", "CGI Globo V", "The Rainbow Globe III"

Logo: Same as the last two, but the globes have a new texture.

FX/SFX: Same as before.

Music/Sounds: Same as before.

Availability: Extinct.

13th Logo (April 3, 2000-December 31, 2004)

Nickname: "Globo Glass"

Logo: Each variant consists of the same animation: against a video of a place or landmark in Brazil, a glass version of the Rede Globo logo slowly zooms out until it's fully revealed. Then we fade to the normal logo on a black/blue background.

Variants: Numerous variants of the logo exists, consisting of more than 25 of them.

  • The TV Globo International ident is similar but modified: the background is a satellite shot of the Earth, and when we fade to the logo, it zooms back to the top to make place for the letters "TV GLOBO" and "INTERNATIONAL".

FX/SFX: The glass logo zooming back on the video of the Brazilian landmark. CGI done by Globograph on a later-IRIX Silicon Graphics workstation running Alias Maya software.

Music/Sounds: It depends on the variant, but all of them finish with the trademark Rede Globo jingle. Composed by Roger Henri on an Ensoniq TS-10.

Availability: Extinct. These were never used on any programs.

14th Logo (January 1, 2005-April 2007)

Nickname: "Globo Glass II"

Logo: Against a video of a Brazilian landmark, glass streaks appear from somewhere, expand and then move out. The glass Rede Globo logo then appears and zooms back, just like in the previous logo, but when we fade, we see a brighter version of the logo on a cyan/white gradient.

Variant: See this page for the 40th anniversary variant.

FX/SFX: The glass streaks and logo.

Music/Sounds: Same as the 13th logo.

Availability: Extinct.

15th Logo (April 2007-March 29, 2008)

Logo: We see some pyramids on a black/blue/cyan gradient background, then the pyramids come to a wall, forming the logo, finally the rainbow part shimmers.


Music/Sounds: A trumpet sound, then an instrumental "Rede Globo!" motif and Rede Globo's famous "plim-plim" sound (which was introduced in 1971 as a pair of simple beeps accompanying the network logo of the time, used in break bumpers between commercial breaks and the main program; the "plim-plim" morphed into its current form, two telephone ringtone-like computerized "bleeps", in 1977) at the end.

Availability: Rare.

16th Logo (March 30, 2008-April 12, 2009)

Logo: On a black background, a rainbow-colored bar appears and streaks around in a curved path, along with more as the camera starts to dip. With the camera now passing through the space in between some of them, the streaks start to shine and become more opaque and more streaks come in from the left to fill in the gaps, along with the colors becoming a purple/blue gradient shade. Finally, the camera zooms out to reveal more of the shades and a silver ball, and finally, the new Globo logo on a white/grey gradient background as the bars begin to solidify a bit more into the familiar rainbow gradient. Compared to before, the shading has been drastically simplified to become more "cel-shaded" and the rainbow gradient is now made from "scanlines" rather than triangles, but the biggest difference is the screen. The screen shape is now design to remotely resemble the 16:9 aspect ratio, and the sphere is smaller as well.

Trivia: The logo was changed at this time due to the growing use of widescreen TVs in the country (as well as worldwide). The chrome texture also is designed to form some sort of "smile", according to Hans Donner.

FX/SFX: The CGI streaks and the zooming effects.

Music/Sounds: A futuristic tune with woodwinds at the end, along with the "Rede Globo!" motif at the end. No plim-plim is to be heard in this ID.

Availability: Extinct.

17th Logo (April 13, 2009-April 25, 2010)

Logo: On a space background, we see a yellow streak going, some streaks also join it, turning into a rainbow, then a globe appears and the streaks circle around the globe, forming the Rede Globo logo.

Variant: Starting on June 14, 2009, the silver balls flash two times.


Music/Sounds: Same as the 16th logo. In the later version, the music is accompanied by the "plim-plim" sound.

Availability: Extinct.

18th Logo (April 26, 2010-April 1, 2012)

Logo: On a rainbow background, a silver ball zooms out and as it does so, the background waves. Then, the ball zooms in and after that, we zoom out to reveal that the ball and the background are on a tube-like shape inside another silver ball. Finally, the silver balls flash two times.

FX/SFX: The ball zooming, the background waving.

Music/Sounds: Same as the 16th and 17th logos.

Availability: Extinct.

19th Logo (April 2-September 8, 2012)

Logo: TBA.


Music/Sounds: Same as the 16th, 17th and 18th logos.

Availability: Extinct.

20th Logo (September 9, 2012-April 5, 2014)

Logo: TBA.

Variant: TBA.


Music/Sounds: Same as the 16th, 17th, 18th and 19th logos.

Availability: Extinct.

21st Logo (April 6, 2014-April 2015)

Logo: On a black background, we see Rede Globo's print logos in blue, then, it zooms out to a rainbow gradient background, a light goes from bottom-right to top-left then we see the 2014-2021 Rede Globo logo. it flashes two times.

FX/SFX: The ball zooming, the background waving.

Music/Sounds: Similar to the last five logos, but it's more powerful for this tune.

Availability: Extinct.

22nd Logo (April 2015-November 30, 2021)

Logo: Same as the 2014 logo, but with brighter colors.


Music/Sounds: TBA.

Availability: Extinct, as it was replaced with the next logo. Also, it was only used during commercial breaks.

23rd Logo (December 1, 2021-)

Logo: On a gradient background, a globe zooms out to reveal it's in another globe, then again zooms out to reveal it's in the new Globo logo, then the background inverts and goes back to normal.

Trivia: The gradients in the logo represents the programming the network has:

  • Pink/red/orange represents its general entertainment programming (Conversa com Bial, Caldeirão com Mion, etc.) and soap operas (Vale a Pena Ver de Novo, Um Lugar ao Sol, etc.).
  • Pink/orange/yellow represents its light entertainment programming (Mais Você, Encontro com Patrícia Poeta, etc.) and children's programming (possibly a potential revival of TV Globinho, but the fans were aware that the program will return with a campaign as of mid-2016, titled "#VoltaTVGlobinho").
  • Blue/light blue represents its news programming (Jornal Nacional, Bom Dia Brasil, Jornal da Globo, etc.).
  • Blue/magenta/purple represents its movies (Corujão, Sessão da Tarde, Domingo Maior, etc.) and TV series (Cine Holliúdy, Sob Pressão, etc.).
  • Green represents its sports programming (Globo Esporte, Esporte Espetacular, Futebol na Globo, etc.).

Variants: The gradient backgrounds are:

  • Pink/red/orange and magenta/purple/light blue.
  • Blue/green/yellow and magenta/purple/light blue.
  • Inversion of pink/red/orange and magenta/purple/light blue.
  • Inversion of blue/green/yellow and magenta/purple/light blue.
  • Pink/orange/yellow and cyan/blue/light blue.
  • Inversion of pink/orange/yellow and cyan/blue/light blue.


Music/Sounds: A new rendition of the "Plim-Plim" jingle.

Availability: Brand new, officially debuted on-air on December 1, 2021 during Jornal Nacional, and features more vibrant colors which take over the full screen. Instead of having a rainbow-colored screen, the whole logo adopts different color palettes, with the blue/orange version becoming the default.

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