From Audiovisual Identity Database

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TEN-10 is the Sydney station of Network 10. It launched in 1965.

1st Logo (1973-1977)

Nickname: "Spirographs" "Ten Star"

Logo: We see two concentric circles zooming towards the screen. One zooms beyond the screen and the second stops in the middle of the frame. Many intertwining straight lines appear around the circle, eventually replacing the outline of the circle completely. The resulting shape morphs and animates like a spirograph before the line-drawing animation repeats itself and the resulting shape is filled in with several colors (#FFD900, limegreen, red, blue and hotpink clockwise), and a circle outlined in white and the word "TEN" in block letters, also in white, appear on the center.

Variants: The logo was originally in black and white, with the final logo being solid white/lightgray and "TEN" in black.

FX/SFX: Simple 2D animation.

Music/Sounds: A funky stock fanfare, reminiscent of the Pearl & Dean theme, called "MacArthur Park" by Hugo Montenegro. The full theme can be heard here.

Availability: Extinct.

2nd Logo (1977-1978)

Nickname: "Ten Star II"

Logo: We see a circle in the middle of the screen, from which other circles are emitting in a transmitter-like fashion. Then two lines made of several copies of the word "TEN" appear from both sides of the screen and scroll over each other before they dissipate, leaving one "TEN" in the circle, then many lines in rainbow colors spiral in towards the circle and form the same star shape from the previous logo. The logo zooms in a bit and continues spinning, though this time faster than the previous logo.

FX/SFX: Again, simple 2-D animation.

Music/Sounds: Same as the previous logo.

Availability: Extinct.

3rd Logo (1978-1979)

Nickname: "Ten Star III" "Spinning Ten Star" "Rocky Ten"

Logo: We see a firework-like effect in the middle of the screen as we see the word "blue" scroll outwards in a manner reminiscent of the 2nd CBS/Fox Video logo. We then see a circle zoom in from the middle of the frame as the "star" shape from the previous logos zooms out from beyond the frame. The rainbow coloring fades in as the "TEN" streaks in from the corner of the frame.


Music/Sounds: The chorus from the instrumental version of "Gonna Fly Now" from Rocky.

Availability: Extinct.

4th Logo (1978-1979)

Nickname: "Ten Star IV" "Come Up to Ten" "Silver 10 Star"

Logo: On a sunset background we zoom past the numbers "9", "7" and "2" (in reference to the channel numbers of Australia's other TV networks, the Nine Network (9), the Seven Network (7) and ABC (2)) as the sun appears from below the horizon. As we zoom further, the sun fades out to reveal the "TEN" symbol, this time sans the "star" shape. We then cut to whatever lineup is being announced. We then see the same symbol zoom out into place as the star shape streaks into place.

FX/SFX: Appears to be a combination of live-action models and Scanimation.

Music/Sounds: We hear male vocalists sing "come up, come up to Ten!", followed by an announcer delivering the lineup, then the male vocalists repeated from before as the song concludes.

Availability: Extinct.

5th Logo (1980-1983)

Nickname: "Ten Star V" "Gold 10 Star" "Star Station"

Logo: TBA


Music/Sounds: A disco tune, apparently inspired by the theme from the first two logos.

Availability: Extinct.


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